The service and value Ivey Cox offers is one that identifies asset management companies (“AMC”) to professional investors (market counterparties). Ivey Cox will provide factual information to professional investors obtained from its research and face-to-face meetings with the AMC and its fund managers. The activity of promotion/distribution/selling any particular product/investment remains the responsibility of the AMC and in making any choice, it remains the responsibility of the professional investor to determine the merits and risks of any particular product/investment.